Section 01
Sprig: Feedback From Real Users Inside Your Product
Sprig captures in-product surveys, replays, and AI analysis from users already interacting with your product. It is powerful for understanding why real users do what they do.
It works best after you have a live product with enough traffic to generate meaningful feedback.
Section 02
TestSynthia: Feedback Before You Have Users
TestSynthia is designed for the stage before you have a live product or enough users. You can simulate how target personas will react to concepts, features, messaging, and pricing before writing code.
It is also useful for testing ideas you cannot easily expose to current users, such as new product lines or competitive repositioning.
Section 03
The Combined Workflow
Use TestSynthia for pre-launch validation and competitive research. Use Sprig once you have live users to capture real behavior and feedback. Together they cover the full product lifecycle.