Focus Groups Are Slow. Simulation Is Instant.
Same signal, 1000x faster
Minds runs AI focus groups that take 20 minutes to complete. TestSynthia runs market simulations that take 10 minutes — with 1M+ stateful personas testing pricing, messaging, and features simultaneously. $2.99 to start.
Compare with Minds
time to first result
demo run
stateful personas
The Comparison
Focus group format vs. market simulation.
The Wait
Focus groups are still sequential.
The 20-Minute Floor
Even AI focus groups need time for discussion dynamics to emerge. Minds' 20-minute sessions are faster than human focus groups, but still sequential. TestSynthia runs 500 parallel simulations in 10 minutes.
Small Group Limits
Focus groups — even AI ones — work best with 5-10 participants. For statistical confidence on pricing tests, you need hundreds of responses. Minds' format doesn't scale to quantitative needs.
Discussion-Only Signal
Minds generates rich qualitative discussion. But founders need quantitative signal: '68% of target segment would pay $49.' Focus groups give opinions. TestSynthia gives distributions.
When to Choose
Which Format Fits Your Question?
Use Both If...
Use TestSynthia to identify the winning concept quantitatively. Use Minds to explore WHY it won through focused discussion. Data first, depth second.
Choose Minds If...
You need rich qualitative discussion dynamics from a small group. You want to hear how opinions form and shift through moderated conversation.
Choose TestSynthia If...
You need quantitative validation across hundreds of responses, statistical confidence, and rapid iteration. You're testing pricing, features, or messaging at scale.
The difference
Small group discussion vs.
population simulation.
Before
20-minute focus groups, 5-10 people
After
10-minute simulation, 500 people
Pricing
Simple pricing. No moderation fees
Flat fee, unlimited tests

TestSynthia
- ✓1M+ stateful AI personas
- ✓500 responses per month
- ✓Priority generation (~10 min)
- ✓Top-ups available
- ✓No contract
Minds
- ✓AI focus groups
- ✓Moderated discussions
- ✓5-10 participants per session
- ✓Self-serve
Pricing estimated at $5-30/mo based on market positioning. New entrant with limited public pricing.
Frequently asked questions
Compare with other tools
See how TestSynthia stacks up against more market research platforms
SYMAR charges €99-199/mo with 400-credit limits and synthetic focus groups. TestSynthia gives you 500 responses for $79 with no credit complexity, no EU bias, and a US-market focus. 1M+ stateful personas. $2.99 to try.
Artificial Societies simulates how content performs on social media. TestSynthia simulates whether your product, pricing, and messaging will land before you ship. 1M+ stateful AI personas. 10-minute directional signal. $2.99 to try.
UserTesting connects you with real humans. TestSynthia simulates them — a living market simulation with 1M+ stateful AI personas. Get directional signal in 10 minutes. Validate before you invest in traditional user research.
Skip the focus group wait.
Get population signal.
8 opinions are interesting. 500 data points are actionable. Run your first simulation now.