B2B Research Without the $80 Headhunting Fee
Per participant
UserInterviews.com recruits real B2B participants for $40-80 each. TestSynthia simulates 1M+ B2B personas — VPs, Directors, Founders — instantly. No recruitment fees. No incentives. No scheduling nightmares. $2.99 to start.
Compare with UserInterviews.com
time to first result
demo run
stateful personas
The Comparison
Recruited B2B vs. simulated B2B.
The B2B Grind
B2B recruitment is expensive chaos.
The Headhunting Tax
UserInterviews.com charges $40-80 per recruited B2B participant. A 20-person study costs $800-1,600 before you ask a single question. For early-stage validation, that's prohibitive.
The B2B Scheduling Desert
B2B participants are busy executives. They reschedule, ghost, or cancel last-minute. A 20-person study can take 3 weeks to complete — if you're lucky. Startups don't have 3 weeks.
The Screener Mirage
You pay premium rates for 'VP of Engineering' and get someone who was a team lead 3 years ago. B2B screening is hard and expensive to get right. Simulated personas are exactly who you filter for.
When to Choose
Which Method Fits Your B2B Needs?
Use Both If...
Use TestSynthia to validate 10 B2B hypotheses cheaply. Use UserInterviews to conduct deep-dive interviews with 3-5 real executives on your winning concept.
Choose UserInterviews If...
You need real B2B executives for high-stakes investor validation, sales discovery, or strategic partnerships. Real relationships have value simulation can't replicate.
Choose TestSynthia If...
You need fast, affordable B2B validation across pricing, messaging, and features. You're iterating rapidly and can't afford $80 per participant or 3-week timelines.
The difference
$80 headhunting fees vs.
flat-fee B2B access.
Before
Recruit, screen, schedule, chase no-shows
After
Filter by title, run in 10 min
Pricing
Simple pricing. No B2B headhunting fees
Flat fee, all titles included

TestSynthia
- ✓1M+ stateful AI personas
- ✓500 responses per month
- ✓Priority generation (~10 min)
- ✓Top-ups available
- ✓No contract
UserInterviews.com
- ✓Real B2B recruitment
- ✓Screener management
- ✓Scheduling coordination
- ✓Incentive handling
$40-80 per recruited participant depending on B2B seniority. Platform fees may apply. Incentives are additional.
Frequently asked questions
Compare with other tools
See how TestSynthia stacks up against more market research platforms
Prolific connects researchers with real human participants. TestSynthia replaces the entire panel with 1M+ stateful AI personas — instantly available, perfectly consistent, and directionally accurate. No screening, no bot checks, no quota anxiety. $2.99 to start.
Outset moderates video interviews with real people using AI. TestSynthia eliminates real people entirely — 1M+ stateful AI personas respond instantly in text. No recruitment. No scheduling. No $50 incentives. No no-shows. $2.99 to start.
Skip the B2B headhunting.
Get executive signal instantly.
Real executives are valuable for relationships. Simulated executives are valuable for rapid validation. Get the signal without the $80 fee.